Debbie Horovitch interviews Bolaji O, CEO of Bold Publishing, about the value in publishing a signature book for your business.

Bolaji O (pronounced like the Bellagi-O Hotel in Las Vegas) is a self-publishing and online marketing expert based in Raleigh, NC. He’s created and published seven bestselling books, and now he’s offering his special sauce of publishing services for local clients.

In this discussion we talk about the benefits of his proposition to business owners or professionals: publish a “Signature” book.

Bold Publishing helps business owners establish themselves as the #1 choice in their industry, so they can

1. choose their customers,

2. earn more income, and

3. have more impact in their industry.